You have at hand a complete start-to-end marketing solution beginning with creating any segment and audience to be targeted, continuing with truly personalized campaign designing & testing, and finishing with the proper execution. You can create effective promotions using an in-built designer and deliver them by an e-mail message with one click.
The creation of an e-mail campaign consists of three steps:
Create an Audience. To learn how to create an audience, click here.
Create an e-mail design. Learn how to do so here.
Put together the audience and e-mail design and create an e-mail campaign.